bbw-international.com PartnerAfrika Special Initiative "Economy of Love" in Egypt
Key topics
- Employment promotion / job integration
- Green transition
- Social justice
Target group
- Local associations
- Field advisors
- Farmers and field workers
Economy of Love
The “Economy of Love” standard is an innovative approach that promotes sustainable development by integrating social, ecological, and economic responsibility.
The goal is to create a balance between humans and nature through holistic methods such as regenerative agriculture and fair trade practices. Inspired by SEKEM, a pioneering initiative in Egypt, the EoL Standard is based on holistic principles and, through its vision, promotes a regenerative economy that strengthens communities and drives the global shift towards sustainable business practices.
A holistic approach for Egyptian farmers
The project supports the implementation of the EoL standard for CO₂ storage, methane reduction, and increased resilience of farmers. Partner organizations such as EBDA and the Carbon Footprint Center, as well as clients like BMZ, are promoting this development.
Initial results show increased CO₂ storage and improved living conditions for farmers. Innovative approaches, such as trading EoL credits on the stock exchange, also offer farmers opportunities to globally network sustainable concepts.
GALLERY
In partnership with:

FURTHER INFORMATION
- The bbw Group is your strong education partner in Bavaria and Germany.
- Learn more about the project Economy of Love
- To the Website of our partner EBDA




